Posts Tagged ‘Secret Legacy’

Publishing Isn’t for Sissies: Me and Dorchester, the CliffsNotes Version

Wednesday, September 5th, 2012

You have to be willing to take risks in this business of ours. Calculated risks that are nonetheless precarious for the careful thought you put into jumping off whatever cliff of opportunity looms before you. Sometimes a marvelous parachute glide awaits you, easing you into your next step forward. Sometimes there turn out to be holes in your plan and you land in the trees–if you’re lucky. Sometimes you crash and burn completely. My experience with Dorchester Publishing these last few years, like many authors, has been more the latter.  But as of last week I can officially say it hasn’t been a crash and burn fiasco, and the trees that were grabbing at my chute are receding farther and farther away each time I look back. Perspective?One might call it that, this ah-ha sensation filling me. Hind sight gives us the illusion of finally seeing things as they were always meant to be. Maybe it’s just dumb luck… You be the judge.


Too often it feels as if I have absolutely NO idea how I got to this moment of deep sighing and appreciation for a journey well traveled and a fight bravely faced and won (Amazon, the publisher who also recently signed a three book deal with me to publish a women’s fiction/contemporary romance series has bought out Dorchester’s list at auction and will not only pay me royalties due from the last three years, but will re-list and potentially buy new titles into my sci-fi/fantasy series).

To be honest, I have some idea. But my mind’s still spinning as I process the twists and turns and decisions and retreats–stopping myself, ultimately, from making several end-game decisions that would have ended this wild ride before I achieved what I’d set out to. What follows is the CliffsNotes version of that adventure, because publishing can be a sucky journey for all of us and I’m happy to share my personal suckage if it might possibly help others finding themselves in their own potentially no-win situations, trying to choose the least objectionable of the unsatisfying options before them.

no win decision

But first, let’s identify what exactly I wanted to achieve from the start. Because the best business decisions are potentially bad business decisions, regardless of the odds in your favor, if you don’t understand your goal. My best advice to anyone when they ask me my opinion of what they should do about a book, agent, publisher or contract is to figure out what you want and determine the best way to achieve that. Beyond that, I got nothing. Because as you’ll see below, the rules are always changing and what works for me or someone else now may be a no-win choice for you tomorrow. You have to be flexible in this business. You have to dodge and duck and know when to jump or stand still.  None of which you can do effectively if you aren’t sure where you’re headed.

My goal with my sci-fi/fantasy series: To establish my mainstream fiction work and to build a series for a broader audience than my contemporary romance roots, into which I could continue to sell future novels. Simple right?

success failure

Let’s take a closer look, shall we?

  • Round about the fall of 2008: Dorchester offers a 2-book deal for my Legacy Series. Dark Legacy to release nationwide in mass market paperback in the fall of 2009.
  • I deliver the book on time, but the advance money isn’t coming from the publisher as quickly as it should. Agent pushes hard behind the scenes, but we don’t pull the book from the schedule. It’s more important to my goal to be established as a mainstream author with bigger stories to sell than my category romance roots, than it is to join in the shrieks of dissatisfaction with the publisher beginning to rumble all over the Internet.
  • Fall, 2009: Dark Legacy in stores, positioned well, I’m signing in the B&N flagship store in New York’s Lincoln Center, and we’re off. Sales are good but nothing fabulous. We can do better, publisher says. My series is repositioned away from traditional romance and closer to the sci-fi/thriller market it’s better suited for.
  • Secret Legacy due to editor in early 2010 for a rushed summer 2010 release because they want to break it out. They’re behind this very different, edgy thing I’m doing with my mainstream work 110%. They’ve also by now paid me the advance I’m owed to date. Agent and I see this as a good chance to shine within a smaller traditional press, so I keep working.
  • Health issues and surgery prevent me from turning the second book in on time. Editor and publisher couldn’t have been more understanding. Deadline for delivering Secret Legacy is pushed to the spring of 2010, with a fall release. It’s the hardest writing period I’ve ever had, and I called my agent to quit more than once, but the book was finished and revised in a gruelingly short amount of time. If nothing else, this experience proved to me that I had to keep writing–if for no other reason than I couldn’t seem to make myself stop.
  • Fall 2010: Serious money spent on my part and committed by publisher to promote the book that should break out, even though remaining advance for the second book on the contract hasn’t yet been paid. However, lots of publisher plans–print and digital promotion. Extensive online blog tour being set up. Again, agent and I are staying focused on the publishing possibilities and my investing in my mainstream future, which means I continue to do my job and play nice while she rattles their cages fighting to get me the money owed.
  • Two weeks before Secret Legacy’s launch: it’s announced on the Internet (not to individual authors) that overnight Dorchester’s pulling their print publishing arm (meaning all my mass market print books are being yanked, never to be distributed retail) and beginning immediately  to shift to a digital first/print on demand business. My break out release: not going to happen. My sizable investment in promoting to mass market retailers and readers: wasted. My remaining faith in publisher: destroyed.
  • (more…)

Publishing Isn’t for Sissies: Tim DeYoung–Creating a Bridge Between Print and Digital Publishing

Thursday, May 19th, 2011

Dorchester’s abrupt shift from a mass market publishing model to focusing on digital and trade paperback releases has been dissected and discussed and bandied about for kicks and giggles by just about everyone. Mostly by folks not involved in the ongoing change. But was it so abrupt? Was it Dorchester’s choice alone? Was the story really simple enough to be covered in a tweet or a Facebook update?

The emotions running high then and now were real enough. The circumstances weren’t great for anyone involved, either before Dorchester’s move or since. The publishing industry itself, never a source of enduring security for most who challenge it, was has been in a very public tailspin for the last few years.

Exactly how much of Dorchester’s move was about one publishing house’s floundering dynamic? How much of it was industry trends playing out on a small enough stage for us to dissect every bit of it and hopefully learn something new?


From the start, I wanted Publishing Isn’t for Sissies to be about seeing the bigger picture. There’s a larger story here. Every publisher and author is playing it out, in various arenas, trying to find their place in what we’re all about to become. I applaud the brave approach Vice President Tim DeYoung and the rest of Dorchester’s staff are taking to innovate and pioneer an uncharted path they’re determined to make work for their authors.

To see a bit more of that bigger picture for yourself, spend a few minutes looking at our publishing world through Tim’s eyes…


Some people have asked me why Dorchester turned from mass market centric publishing to a digital and trade model.  The response to this question involves an understanding of the marketplace and the changes within. 

I don’t think anyone will disagree with the statement that the biggest trend in the publishing industry is the extraordinary growth of the e-book.  Articles, blogs, and editorials are everywhere you turn, trumpeting the demise of print.  There is no question that e-books seem to be the future, what with all the new platforms springing up, some that feature interactive participation or even the use of color.  Still, even with the fantastic growth in the last couple of years, e-book sales are far overshadowed by the sales of physical books.

Several years ago, the wholesale marketplace started going through very real upheaval. (more…)

Publishing Isn’t For Sissies: Chris Keeslar’s Changing Landscape

Friday, May 6th, 2011

Dorchester Publshing’s gotten a lot of press in the seven months that I’ve waited for Secret Legacy to release. The Dorchester staff has made some tough choices about their business, as have I. PIFS has been about the story behind the drama playing out on social media’s myopic stage. Tough realities and decisions must be faced once emotions cool. I wanted this to be a place where we could share experiences and take those next steps together.

Our industry is a lightening-fast spiral of change at the moment. We’ve talked here about challenging things. We’ve kept things honest but positive and forward-thinking. We’ve already heard from a PR professional and an industry-leading agent. Now let’s dig a little deeper.

My personal impression observing Dorchester Senior Editor Chris Keeslar in my six years as a published author is that he’s widely respected by professionals in every corner of our industry.

chris keeslar 2

Every author I know who’s worked with him loves how much he loves working with story and the minds that craft it. With Dorchester’s shift in publishing model, I suspect Chris is more involved than ever with the management of getting books to market. But reading his thoughts below, it’s clear that story and nurturing an author’s voice and career are still Chris’ ultimate focus.

He’s put a public face on each issue Dorchester has encountered. He’s handled these complex situations as best he could as quickly as he could, providing whatever information and action and answers were needed. I can’t imagine the journey’s been any easier for him than the authors he continues to champion. But he’s never publicly reacted in anger or frustration. I find it inspirational, his brand of integrity and optimism in the face of these challenges.

I’m thrilled that Chris is sharing his thoughts with us today on how a traditional publisher can help a digitally published author…


“I’ve been thinking about the changing landscape of publishing recently. Here’s what I’ve decided: (more…)

International Thriller Writers LOVED Secret Legacy

Tuesday, May 3rd, 2011

The ITW Big Chill May newsletter is out, and Secret Legacy received a rave!

Austin Camacho says, “If you’re up for a horrifying mental nightmare of psychological suspense that’s like nothing else on your shelves, this is the book you’ve been waiting for,” while he talks about Book 2 in my Legacy series and my venturing into sci-fi/fantasy and even more genre breaking than ever before. I got to go more in depth about my characters and the metaphysics and parapsychology behind the spookiness I had so much fun creating.

Secret Legacy front cover

Here’s the article.

Here’s the link to Secret Legacy on Amazon.

Here’s the FREE Amazon eBook of Dark Legacy.

Dark Legacy low res

It’s also free on B&N and Borders and others sites, so whatever digital reader you have, snag yourself the first book in the series.

Then when you get to the cliff hanger ending…you know what to do ;o)

Secret Legacy: Excerpt, Book Club/Reader Guide, Giveaways, Appearances

Thursday, April 28th, 2011

Secret Legacy is finally here! I can honestly say that no other book has captured so much of my fascination and imagination. Those of who who’ve been following the blog for a while know this truly has become the book of my heart in so many meaningful ways.

Check out all the cool stuff that’s happening. Help me celebrate! There’s something for everyone.


Dark Legacy, Book 1 in the Legacy series, is a FREE EBOOK May 2nd – May 9th. Grab your copy of the digital download. Begin the psychic fantasy journey from the very beginning, at Amazon, Barnes and Noble, Borders and Diesel Books. Then look for the .99 cent promotion from May 9th – May 23rd, and the $2.99 promotion from May 23rd-June  6th.

June 17th, Dark Legacy’s a FREE FRIDAY DOWNLOAD at Barnes and Noble’s Unbound blog.

Read a Secret Legacy Excerpt, Reader and Bookclub Guide, and Reviews.

Enjoy this Legacy Series Interview and Secret Legacy book trailer.

The  Night Owl SciFi Interview tells you more about the series.

Leave a comment in  these contests for your chance to win free Secret Legacy downloads and signed copies of Dark Legacy.

Follow the Blog Tour, for more great info and chances to win:

Look for more interviews and articles, like Secret Legacy’s feature at International Thriller Writers.

Read weekly Dream Theoryand Psychic Realm updates here on the blog,to go deeper into the Legacy Series’ worldbuilding.

Look for my ITW Thriller Roundtable  appearances, discussing:

  • May 30th-June 5th Is fact really stranger than fiction? How do you weave the two to make a really compelling story?
  • June 6th-12th How would you characterize your literary voice? How did you develop it?

Publishing Isn’t for Sissies: Dorchester Guest Bloggers in May

Friday, April 22nd, 2011

So many exciting things are coming in May for my sci-fi/fantasy Secret Legacy release,most of which I’m partnering with the amazing associates at Dorchester to make happen:

  • Look for exciting FREE DOWNLOAD offers for Dark Legacy on sites like Amazon, Barnes and Noble, Borders and Deisel books from May 2nd – May 9th. From May 9th – May 23rd, Dark Legacy will be a .99 cent download, then 2.99 through June 6th. All to, as you might suspect,build momentum and interest in Book 2 in my psychic fantasy series,  Secret Legacy.
  • Guest blogs and giveaways at cool siteslike Night Owl Scifi, Dreams and Speculation, ScifiGuy, etc.
  • Features in ITW’s Big Thrill newsletter and other places like a May spotlight and Free Friday Download  on Barnes and Noble’s Unbound blog.
  • Cool Author Interview and Cover Story book book trailers coming from Circle of Seven, complete with great bonus discount offers from Dorchester.
  • And more…

All of which is the kind of promo being done all over the place by authors hoping to plug into the viral marketing that makes Internet buzz happen. But having my Dorchester team behind me and Secret Legacy in a powerful way has opened so many more doors than I could have myself.

Secret Legacy front cover

It occurred to me as I started the PIFS blog series that not all the majority of the talk about Dorchester switch (and, through them, mine) from a traditional mass market publishing model was coming from people who weren’t immediately involved in the situation. Not that bystanders’ viewpoints aren’t valid. But it struck me at the time, as it does now, that there’s a lot of talk about what hadhappened and how the facts as those outside the immediate crisis saw it, meant doom for Dorchester authors and others who were about to be trampled under the digital publishing wave. There’s very little insight coming from within the trenches, from the perspective of authors that all this is happening to–those of us making difficult choices and deciding to trust the Dorchsterteam still working hard behind the scenes to make the best possible solution emerge from some unfortunate circumstances for everyone.

I’ve talked at lenth in past PIFS  posts about my viewpoint then and now (as I watch Secret Legacy’s release fast approaching). I won’t repeat myself, except to say that last fall, when Dorchester’s announcement surprised everyone, I was in the middle of a two-book contract for an ongoing series, and my decision wasn’t as straight forward as others. I could have gotten the rights back to my unpublished novel (Secret Legacy), but Dark Legacy had been released the previous year and sold well. Dorchester had done their job with it, as they continued to assure me they would with Secret Legacy, and therefore would retain rights to that story. Which meant I couldn’t take the entire series elsewhere looking for a home, or even build momentum as a self-published author as some have, by offering both books to readers on my own. Also, I know a great number of self or indie published authors who regularly share the wealth of their hard-earned experience, and I knew the daunting task of self publishing and promoting a novel across various platforms and to hard-to-target audiences isn’t the slam-dunk many would like you to believe it is when you strike out completely on your own.

And then there were the professionals at Dorchester, communicating regularly with my agent and myself about their ongoing plans for their business and my books. Brainstorming with me. Partnering with me on ideas for how best to target traditional, digital and indie markets with my series.Agreeing to move my release date out until we had a firm release and promotion plan in hand. Making themselves available whenever I had questions, even to this day. And, yes, paying me for the work I’ve done, as they’re contractually required to do. Just in case there’s any confusion, I’ve been paid what I’m owed for both my novels. Those who demand that you believe no one who’s worked with Dorchester has received any money for years, for whatever reason those persons feel it necessary to want you to believe that sort of thing, aren’t talking from my experience or that of other Dorchester authors I know personally. We’re not stupid, those of us who have trusted our publishing team to the best job they can for our books. We’re just finding a way to continue to do our jobs and build our careers amidst trying circumstances for both us and our publisher.

It’s in Dorchester’s best interest, as it is mine, for Secret Legacy to do as well as possible. We all want it to hit the sci-fi/fantasy market hard and sell, sell sell. We’re all working our butts off to make that happen. Together. I am  constantly amazed by the creativity and ingenuity of everyone I’m on this ride with. And as one of the writers in the trenches, involved in implementing this new “hybrid” publishing model with a novel I’m more personally attached to than anything else I’ve written, I excited to share that journey through Publishing Isn’t for Sissies. So are the Dorchester associates and staff that I’ve been working so closely with.

digital publishing

Hannah Wolfson has already shared some of the details behind Dorchester’s NetGalley partnership and what Secret Legacy’s feature there might mean for promoting the release.

I have five more great Dorchester guest posts scheduled for May and early June. (more…)

Publishing Isn’t for Sissies: I’m A Recovering PR Wuss

Thursday, April 7th, 2011

Modern authors must promote. Even the top dogs. But what if you’re a writer who cringes at the thought of sell, sell, selling yourself to your audience? Suck it up, TPTBs say.  And, well, they’re mostly right. Mostly. Because not everyone will promote effectively the same way. And too much of the advice we hear these days is that THIS or THAT are the only ways to really entice more potential readers to give your stories a try.


Don’t drink the Kool-Aide.

Yes, a writer’s business must include a healthy dose of consistent promotion planning an execution. And unless you’re one of the lucky few “branded” authors out there, what you affectionately refer to as your PR Department will be comprised primarily of you and you alone.

But, where I see most hard-working, business savvy writers flounder (myself included) is when they attempt to force themselves into a promotion mold that doesn’t fit their personality, strengths, writing genre and time/lifestyle demands. We’re not all natural sales or marketing persons.We don’t all have time to travel or the gifts of public speaking. Some of us cringe when confronted with crowds, can’t introduce ourselves to strangers without breaking out in hives, and don’t have a knack for the quick and prolific writing schedule demanded of a daily blogger.


So what do we do, when we’re told that one or more of of these missing traits are THE ONLY WAY WE’LL BE SUCCESSFUL as a modern writer?

First of all, we remind ourselves that it’s the quality of the story and our passion for what we’re writing that’s most important. Ignore the PR/Marketing guru that tells you to promote first, write second. If you don’t believe your story is the best it can be, if you don’t absolutely love what you’ve done and if you’re not prouder of it than anything else you’ve ever written, how the hell are you going to honestly, authentically promote it to readers? Do the work first. Do it well. Protect the writing.

Second, we take inventory of what we do well, or more importantly what we DON’T do well. Me? I don’t hand sell. (more…)

Publishing Isn’t for Sissies: Michelle Grajkowski–An Agent’s Perspective on the Digital Wave

Friday, April 1st, 2011

Yesterday’s PIFSsummarized several best selling author’s perspective on the indie-traditional publishing debate. And Publisher’s Weekly’s thoughts on what makes indie work. Today–let’s talk to agent Michelle Grajkowski of 3 Seas Literary Agency,a 10-year industry insider who’s seen this coming (while she launched NYT’s best selling careers), navigated her and her author’s way through the early stages of it, and is currently shifting her own business now that the digital wave is crashing onward, to better help those same authors.


Yes, she’s my agent. No, I’m not one of her A-List clients. Yet. But she’s fighting just like I am to get me and all of her authors there, wherever there is and whichever publishing path each individual career takes. I believe with all sincerity that she’s an author advocate in this business. She’s tough and insightful, understanding and flexible, level-headed but determined to negotiate for everything her clients should have, every step of their career. In short, she’s an amazing business partner and advisor and friend.

And those are just a few of the reasons I hope everyone who’s panicking and pointing fingers and pushing to the extreme and making rash decisions because the publishing sky is apparently falling, again–or just those of you who are open to and curious about a savvy insider’s perspective–take a few minutes to read on. You won’t be disappointed ;o)

Everyone welcome Michelle Grajkowski to Publishing Isn’t for Sissies!


Twenty years before Julie Andrews floated down from a cloudy sky into London to save a dysfunctional family in Mary Poppins, the movie industry was shaking in its boots.


Studio executives in the 50’s were very worried that their blockbuster movies were a thing of the past – thanks to the hit new box that sent pictures straight into people’s homes. And, they weren’t the only ones sweating.

Radio stations across the globe were frightened because no longer were families gathering around the radio to hear great classic like The Bob Hope Show, when they could tune in and see him live in their living room.
Flash forward to 2011. Publishers, authors and agents are feeling these same concerns in regards to the publishing industry. Bookstores are closing and bankrupting, e-readers are selling at all time highs, and buying habits of the readers are changing.

And, that, my friends, is the key word – CHANGE. (more…)

Publishing Isn’t For Sissies: Indie Update–Read THIS!

Thursday, March 31st, 2011

It’s been a crazy few weeks in Indie publishing, so it’s time for a new PIFS Read THIS! How does a writer find your place in the midst of such rapid change? How does this affect readers, both now and down the road? Good news: the hardworking, talented author will still published, the reader will have great stories to read, and the publishing industry will continue, regardless of which book format prevails. More questionable news:no one really knows anything for sure right now, except that traditional publishers are behind the curve, still, and the top authors who are more savvy and willing to tolerate change for the chance to reach more readers and build more successful careers are leading the way.

My Reality Check post from two weeks ago is the top PIFS post so far. Agent Michelle Grajkowski will be back TOMORROW, to share more of her perspective, from an industry insider’s viewpoint.

In the mean time you might be asking, what do authors think? Well, here’s an author-driven Indie update, with links for you to follow to info and discussions from the last few weeks:


Barry Eisler and Joe Konrath discuss Barry walking away from a $500k book contract to self publish.

In the Self Publishing Review, Eisler crunches numbers and breaks out why he can make more money digitally releasing his next book himself.


Two-time RITA and best-selling romance author Connie Brockway’s made a similar decisionpublishing future sequels to a best-selling series herself, after turning down her latest publishing contract offer.

Does this mean all authors are set? (more…)

Publishing Isn’t for Sissies: A Reality Check

Thursday, March 17th, 2011

We asked students last weekend to share every worst case scenario and fear they’d heard or thought about the way digital options seems to be consuming traditional publishing. What are the rumors? How bad do you think it’s going to get. What are you chances now of ever getting a book contract and seeing your stories in a reader’s hand?

My agent (Michelle Grajkowski) and I had been fielding industry questions and trying to get folks to open up for about an hour. It was the get to know you beginning of the conference. Folks were understandably guarded at first, talking with someone they thought might one day be an asset to their career (Michelle, not me, though I’m always good for an entertaining hour or two of conversation ;o). I’d tried to get them to ask digital publishing questions a few times, but no takers. Then Michelle helped me open the floor for comments. 

“What have you heard?” we asked. “What do you know? Don’t worry about how bad it sounds. No holds barred.”

Ah. We’d struck upon the thing to ask a room full of people who’re starting to accept you into your group. More, “Let’s get the the big ugly monster out of the closet.” Less, “Let us know what you’re afraid of.”

Michelle and I had talked about this approach on the drive over from the town we flew in on to the on where we’d be teaching all weekend. We were pretty sure what we’d hear.

And we weren’t disappointed:

  • Digital publishing is helping finish off the Mass Market segment of printed book sales.
  • Bricks and mortar stores are disappearing from the landscape.
  • Book store chains are closing, filing for bankruptcy or up for sale.
  • Racks/slots for books in the remaining discount stores are dwindling.
  • Online printed book sales are lagging behind digital sales.
  • Self publishing digitally may be the only way non-branded authors can make money publishing in the near future.
  • It’s becoming difficult to distinguish a “publisher” from a self published digital book, at least on sight.
  • Badly written and produced digital books are flooding the market.
  • 99 cent digital book prices devalue books in general and make it impossible for newer writers to make any money at all.
  • It takes so long to find a publisher traditionally, print advances are shrinking along with sales and royalties, publishers are struggling and going under, and an agent gets to take a bite out of whatever you do make–why not skip all the middle men and go it alone like everyone you see all over social media making a fortune self-publishing.
  • Publishers opening digital-only imprints aren’t offering authors advances, are offering little or no promotion that the author doesn’t have to take the lead in, and are making no promises of income from royalties. Therefore months/years of work could result in little or no profit for the author whatsoever.

The list goes on… Like I said, nothing new.

Except, the point we made later that night after everyone had pretty much agreed that we’d all heard the above list and more and didn’t know what to think about it, is that IT’S NOTHING NEW.

Michelle and I called this the Reality Check portion of the evening program. Here’s what we shared with the group, and believe it or not it made everyone a little more comfortable and contemplative and thinking a little more big picture about all the above stuff that, let’s be honest, makes all of us want to hind our heads in the sand until the dust settles…

When the mass market publishing model began to dominate the scene, we used as an example, it was seen by many as a threatening wave that would spell the end of the more valuable but pricey hard cover novel, and the independent book store that didn’t want to shelve endless cheaper-to-produce-and-stock paperbacks. And, well, it pretty much was. (more…)